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www.daycareaccountant.com Bob@daycareaccountant.com
in this issue
ISSN 1544-7928

November 16, 2006
Vol. IV, Issue 42

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- Feature Article: "How to Quickly Build a List of Your Target Market"

- Queen Update: In the Recovery Room

- Ali Recommends: The ONLY Shopping Cart Program You'll Ever Need

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a note from robert groth

Dear christine,

I can't believe it's over! I'm still recovering from my SOLD OUT Online Success Blueprint Workshop from last weekend.

Of course, as with all my events, there must be a PARTY! Here's me with Melanie Benson Strick, Platinum Mastermind member Dr. Cindy Brown, Kim Castle, and Lorrie Morgan-Ferrero. All my attendees enjoyed delicious apps, cocktails, and a live jazz trio, as well as some superb networking -- all on the first night!

Words cannot describe what an amazing experience we all had over all 4 days -- I can't wait to share some of the powerful video testimonials with you once they're ready. People arrived hoping just to learn about the Internet, but many left with entire new plans for their lives. Some folks were in tears of joy regarding their breakthroughs. And a few were even dancing on stage! : )

What's the FASTEST Way to Build Your List With the RIGHT Prospects?

One of the questions I'm asked the most by my clients is, "How can I MOST quickly build my e-mail list?"

My answer is, find someone who's ALREADY reaching your target market in droves, and use THEM to build your list!

How? With these three easy steps in today's popular article below. Let me know how you like it.

Love and Success,

Robert S Groth , "The Daycare Accountant "
Teleclasses and Workshops

Our Next MARKETING & MOTIVATION MASTERMIND Meeting is TUESDAY, November 21, 2006, 8:00pm Eastern

TOPIC: "Top 10 Ways to Be Great on Stage & the Top 10 Ways to Make MONEY Speaking" with Special Guest Tom Antion

Tom Antion -- one of Ali's own early speaking mentors -- is in the top 2% of speaker income worldwide, and his "Wake 'em Up Professional Speaking System" is used by speakers in over 40 countries. During this call, Tom and Ali will teach you how to promote your business using speaking, how to sell TONS of products from the back of the room, and so much more! If you've ever heard Tom before, you know he piles on the great info. Don't miss this call!

This call is FREE for all Mastermind members. Not a member? Join now to access this call with Ali's special FREE 2-month "Silver Membership" trial. (Past members can re-join at regular monthly rate. See order form for details.)


"Boost Business With Your Own E-zine: The FREE Intro AUDIO Class" (Listen Right Now!)

Publishing an ezine is the most effective, least expensive, easiest way to build a mailing list of prospects and get more sales. This lively intro AUDIO class will cover the 7 ways an e-zine will help your business and the 3 pillars of successful e-zine publishing. Listen right now at your convenience via live streaming or download.
feature article

"How to Reach Thousands of Your Ideal Clients and Customers and Skyrocket Your E-mail List"
by Alexandria K. Brown, "The E-zine Queen"

One of the questions I'm asked the most by my clients is, "How can I most quickly build my e-mail list?"

My answer is, find someone who's already reaching your target market in droves, and use THEM to build your list! How? With these three easy steps:

====================================================

STEP 1: Determine exactly who your ideal client or customer is.

The more descriptive you can be here, the better. For example, don't just think "men". Think "men ages 18-40 who like sports and working out". Don't just think "small business owners". Think "women owners of professional service businesses that do less than $1 million a year".

Can you take on clients or customers who fall outside of this description? Of course! But you need to know who you're going after.

Example: About six years ago, I spent a romantic summer week on Nantucket Island in Massachusetts. My beau was wonderful in letting me decide most of the activities we'd do each day. But there was one thing he definitely wanted to do at least once - go bluefishing!

Now I'm not sure if you could have guessed this, but I'm not really into fishing. ; )

But hey, I'll try anything once, so off we went to the docks. Now, I figured we could go on any boat with any captain and do this. But no ... we went with "Captain Dan the Bluefish Man" (who smelled like his specialty). Dan took us on his special boat to this special place off the island where the bluefish were, and we even used special bait that the bluefish liked. And we had great success - they just kept biting!

I realized that if you know exactly what you're going after, you're much more likely to get it. The same goes for reaching your target market.

====================================================

STEP 2: Find other people, companies, or websites that are ALREADY reaching your target market en masse.

Sit down with a cup of coffee this weekend and do some online research regarding your target market. What sites are they already visiting? What newsletters or magazines do they already read? For example, if your target market is stay-at-home moms, find the most popular sites they visit. Find the most popular e-zines they read.

Come up with a list of your top five websites and top five ezines that are already reaching your ideal client or customer.

====================================================

STEP 3: Contact these websites and ezines and see if they will:

--> REVIEW your book, products, services, or ezine for their readers. If so, send them a review copy and follow up a week or two later. Request that when they run the review they mention your e-zine and direct people to your website to sign up.

--> accept guest ARTICLES. If so, then submit one of your best, with a short bio that links people back to your website to sign up for your ezine.

--> SWAP ads or recommendations for each other's websites, products, or services. If you have an ezine that reaches the same target market they want to reach, this is a great win-win.

--> do a CO-REGISTRATION deal. If you already have a good amount of e-zine subscribers and website traffic, they may be open to adding your e-zine to their ezine signup form if you do the same on your part. (Ideally folks should just check a box to subscribe to the additional e-zine automatically.)

--> run a recommendation or ad in exchange for a COMMISSION on resulting sales. For example, you give them the ad to run, tagged with a link that lets you know if any sales come from it. (This is easy for you to do if you have an online affiliate program.*)

--> accept PAID advertising. Banner ads, text ads, and other paid placements obviously cost you money, but if it's your only option and you really want to reach these folks, go for it. But be sure to track your results so you can see if it's working. (You'll need a link tracking program to do this.*)

And these are just a FEW ideas to get you started!

====================================================

Remember, your #1 goal is to get people back to your site to sign up for your e-zine or other email list, because THAT is how you guarantee the chance to market to them repeatedly!

(*I use and recommend www.QueenCart.com for automating your affiliate program and tracking all your ad links.)

© 2004-2006 Alexandria K. Brown

====================================================

**Want STEP-BY-STEP Help to Build Your List?**
If you'd like step-by-step instructions on how to get more signups at your website (and beyond) and build your list bigger than ever before, see my SPECIAL REPORT: "101 Simple, FREE and Low-Cost Ways to Quickly Build a Massive EMAIL LIST", which you can learn more about here.

====================================================

WANT TO SEE MORE ARTICLES LIKE THIS ONE?
See Alexandria's Small Business Marketing Blog.

WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Online entrepreneur Alexandria K. Brown, "The E-zine Queen," publishes the award-winning 'Straight Shooter Marketing' weekly ezine with 20,000+ subscribers. If you're ready to jump-start your marketing, make more money, and have more fun in your small business, get your FREE tips now at www.daycareaccountant.com
About Robert Groth

Online entrepreneur Robert Groth, "The Daycare accountant " is producer of award-winning, The Daycare Accountant.

If you liked today's issue, you'll LOVE this step-by-step course, guaranteed to be the most complete and enjoyable guide to publishing an e-zine that MAKES YOU M0NEY. Browse its table-of-contents and reader reviews now at www.BoostBizEzine.com.

The Queen also offers FREE audio classes, FREE articles, workshops, and other resources to help entrepreneurs and small business owners market themselves and build ultimate success. Learn more now at www.daycareaccountant.com
The Daycare Accountant Recommends





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Copyright © 2002-2006 Robert S. Groth. All rights reserved.
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